Free online calculator
Revenue From ROAS Calculator
Estimate attributed revenue from advertising spend and an assumed return multiple. Includes a worked example, formula and practical FAQs.
Formula: Projected revenue = ad spend × expected ROAS
How to use the Revenue From ROAS Calculator
Estimate attributed revenue from advertising spend and an assumed return multiple. Enter spend and ROAS using the same currency basis as your reporting.
Formula
Attributed revenue = ad spend × ROAS.
Worked example
$750 spend at 3.2× ROAS produces an estimated $2,400 attributed revenue.
Interpretation and limitations
Enter 3.2 for 320% ROAS. The output is revenue, not profit or incremental revenue proven to be caused by advertising.
Revenue From ROAS questions
Can I treat this as a sales guarantee?
No. The result follows your ROAS assumption. Actual results depend on demand, tracking and campaign performance.
How can I estimate profit next?
Subtract advertising and the relevant product, fulfillment and operating costs; the ecommerce profit calculator can model the main entered costs.
Continue your calculation
For the next step, use the Ad Spend Budget Calculator or the Ecommerce Profit Calculator. Review each tool’s input definitions before carrying a result into another calculation.
Frequently asked questions
Is this calculator free?
Yes. It runs in your browser and does not require an account.
How should I use the result?
Use the result as a planning estimate and verify business-critical decisions against your source records.